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< General Auction Site Chat ~ Who Needs eBid, eBay, Bonanzle or any other venue? |
| sunray |
 Posted: Tue Feb 02, 2010 12:45 am |
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Who Needs eBid, eBay, Bonanzle or any other venue?
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| 0ctavias0fferings |
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Posted: Tue Feb 02, 2010 1:23 am |
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Who Needs eBid, eBay, Bonanzle or any other venue?
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| sunray |
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Posted: Tue Feb 02, 2010 3:12 am |
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Who Needs eBid, eBay, Bonanzle or any other venue?
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Dunno 
But it shows how easy it is to sell stuff on any kind of website now.
Of course you will still have to overcome the real problem that is the true justification of eBay's fees..... buyer traffic.
But if you have a product or service that will attract visits from natural search and you have the patience to let Googlebot do his thing and then work at the SEO, the ecommerce world really can be your lobster  |
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| tonybridger |
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Posted: Tue Feb 02, 2010 10:27 am |
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Who Needs eBid, eBay, Bonanzle or any other venue?
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| sunray |
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Posted: Tue Feb 02, 2010 11:25 am |
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Who Needs eBid, eBay, Bonanzle or any other venue?
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Thanks Tony! So now we know it isn't new and does work!
In the short term I doubt many sellers would be able to generate much business due to the usual traffic generation issues. It takes a long, long time to get enough followers on Twitter (and over 60% will be duplicates or are newsfeed posters that wont buy).
In my opinion the results would come if a few sellers clubbed together to create and promote a professional looking sales blog coupled with a relevant forum for interested people to chat and highlight things. But again it is hard work building such a site and there's a lot more to it in reality.
I've often heared people complain - sometimes even business people who should know better - if several similar stores open close to each other on the high street. They fail to appreciate that each store - if competently managed - will probably benefit significantly from grouping together and reaping the benefits of the buyers who will be attracted by a "wide choice and healthy competition".
Porting that thinking across to the internet it would make sense if businesses also tried to group together according to their service type or products. A much bigger noise is generated by a gang and buyers are more likely to be attracted to a community of relevant stores.
This is why I keep banging the drum about eBay alternatives needing to target a niche. I suppose like minded niche sellers could also force this by hijacking one venue to use. I never actually used the site but, for example, I gather Bidville (once 2nd to eBay) built its reputation largely on being THE venue to trade baseball cards.
Imagine a site like eBid if it only sold jewellery and watches. If they had hundreds of sellers renting a pitch in this superstore, how quickly would the rest of the internet learn that this is THE place to buy watches and jewllery because of the huge range, numerous stores and highly competitive prices?
So, back to this Google Checkout facility, imagine a categorised blog that reviewed and sold watches and jewellery backed up with a forum for people's feedback, questions, wants lists etc. How about a micro-blog to act like the coffee shop or food court in the shopping mall too? Then a place for people to hang out until the store they want opens (auction end time) by maybe playing a game, doing a quiz, reading a newspaper, offering opinions, checking the weather, sampling some music, browsing other products at random etc. etc.
Most websites are created by people who can code in their pyjamas. Brilliant as they may be they will rarely have the imagination or foresight to build a population to create their website demand. So they end up giving their money to Google or go back to eBay for traffic.
No one seller could create these places, just as no one individual can start a new town or create a competitor to the village called eBid or the capital city of eBay! But any seller can quite easily move in to such a population centre to participate, trade and profit. You either move in to an upmarket street and pay a bit more (eBay) or try your luck in a much cheaper neigbourhood hoping it will improve in time and become a more prosperous place (eBid). The brave ones - the goldmminers if you like - will band together as pioneers and head out west to open up a new part of cyberland.
Strangely there have also been a few examples of people being brilliant at building online populations who have then fallen short when they realise they can take advantsge of the potential to develop shopping malls and service industries for these populations. Take a look at Facebook.
I would estimate that more than 99% of people who view the internet as a business opportunity think 100% backwards. Quite simply, many will fail because they open their store in the middle of a desert and expect people to come and buy from them yet, remote as they are, nobody is trying to even build a road for buyers to get there!
We live in strange times. While the internet is wonderful in that it offers genuine opportunity to all it has also exposed the myth of socialism. All men were NOT born equal because they aren't all as brilliant as the winners usually are. |
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